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“this is america & the world” discovering estonia

Home > Examples > “this is america & the world” discovering estonia

The TV-show “This is America & the World” visited Estonia to create a four-episode program “Estonia Today” to introduce Estonia to the US public. Our four core messages run through all the interviews – digital society, clean environment and independent minds.

 

In the first episode, This is America & The World host Dennis Wholey has an exclusive, one-on-one interview with Estonian President, Kersti Kaljulaid. It is an eye-opening interview to understand how Estonians think, what they value and where they come from.

 

 

The second episode is about our e-country and business environment. How does digitalisation make life in Estonia easier and what services are available online? How secure and private is the country’s digital identity system? All these questions will be answered by former Prime Minister Taavi Rõivas, Estonia’s government CIO Siim Sikkut, Cleveron’s co-founder and BDM Indrek Oolup, Testlio´s co-founder and CTO Kristel Kruustük and Rector of TalTech Jaak Aaviksoo.

 

 

Third episode is all about Estonia as a tourism destination and an environment to live in, but also about Estonians living in the US. The host discovers Tallinn old town, our food and meets Justin Petrone, an American living in Estonia.

 

 

The fourth episode is an inspiring interview with Estonian Cultural Ambassador Kristjan Järvi. He is a person, who lives and breathes music, using its power to create spaces in which anything is possible.

 

 

The project was made in collaboration with Estonian American National Council and the Estonian Ministry of Foreign Affairs.

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Brand Estonia

Brand estonia provides professional multimedia and design assets to help users articulate Estonia’s unique narrative with clarity and impact.

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