Construction
Our official wordmark is based on Aino headline typeface, but with a bolder cut for more legibility in smaller sizes.
Instead of a single logo we use wordmarks that link Estonia with specific industry. The wordmarks have a fixed graphic form and rules for usage which cannot be altered. Always use our original wordmark files – never construct wordmarks yourself.
For creating new wordmarks contact us [email protected]
Our official wordmark is based on Aino headline typeface, but with a bolder cut for more legibility in smaller sizes.
Minimum safe area is based on the height of the wordmark text. Consider minimum safe area around the logo when using together with partner logos and when using backgrounds. Safe area doesn’t apply to margins and grids.
The sizing of partner logos depends on the selected wordmark.
Use the grid of a layout to size the logo. Check the print and layout chapter for more information on placing the wordmark and other elements.
Boxed wordmark should be used when there’s a headline text and/or a full bleed image in the background. Its size depends on the format and media (print, screen). Image can be used either cropped or in full bleed.
Regular wordmark should be used when there’s no headline text and the wordmark itself acts as a headline or call-to action. Image can be used either cropped or in full bleed.
Boxed wordmark should be used when there’s a headline text and/or a full bleed image in the background. Its size depends on the format and media (print, screen).
Regular wordmark should be used when there’s no headline text and the wordmark itself acts as a headline or call-to action.